Client: NephCure
Role: Art Director, Designer, Animation
Software: Photoshop, After Effects, Animate
Goal: NephCure approached Maestro Filmworks looking for a brand anthem video that deeply acknowledged the darkness of patient journey's while reassuring them that there is a light at the end of the tunnel. They wanted to capture the loneliness of being told that you have a rare kidney disease, and pair it with the hope NephCure can provide by pairing the patient with doctors, resources, and community to help navigate the journey.
Process: In my role as sole designer and animator, I created the style frames and storyboards in Photoshop, and did the final animation in After Effects. I used both puppet tools and Adobe Animate to do some sections of the video in cel.